Introducing OWN THE NOW

Are you ready to OWN THE NOW?

With that question, Vistaprint introduced the first results of a huge internal undertaking. Since the summer, I’ve had the chance to conceptualize, spitball, test, and collaborate with myriad partners to help bring OWN THE NOW to life. And I crafted copy for key areas throughout the Vistaprint website (including the homepage, About Us, Deals, New Arrivals, and a special OWN THE NOW introduction page).

Here’s to its debut, and to what comes next!

Are you ready to check it out? Start here.